Website Redesign for a Boutique Napa Winery : Success Story for a Prince Vineyards.
LUMINESSEE JOURNEY
- LUMINESSEE has a team of especially gifted copywriters, engineers and designers who understand the industry and deliver beautiful results
- LUMINESSEE specializes in promoting wineries, distilleries, craft breweries and related businesses
- LUMINESSEE creates solutions tailored to revenue-growing and list-building
- LUMINESSEE focuses on each client’s unique value proposition and target audience
- LUMINESSEE is even willing to drive up a windy mountain road in a rainstorms to meet deadlines and reach goals if that what it takes to make clients happy
CHALLENGES
Prince Vineyards was a new wine producer, going to business in one of the world’s most competitive wine markets: Napa Valley. The entrepreneurial married couple needed an online presence befitting of the high-caliber wines they wanted to offer to the world. They had a fine eye for print design and were new to web marketing.
SOLUTIONS
SUCCESS
Created a site architecture and user interface to smoothly guide site visitors through the buying process
Created and implemented a comprehensive website design strategic plan
Designed interactive graphics based on the Prince Vineyard logo and transparent, branded “wall-paper” for the homepage
Incorporated web best practices while still capturing the design vision of the client
Modified existing client content, such as photos, videos, and copywriting, to integrate with the website design and appeal to the target audience
Put analytical tracking in place to monitor results and hone in on the most effective strategies
In the words of Prince Vineyards’ Owner and President, George Prince, after he saw the newly designed website launch:
“We absolutely love the new website that Luminessee designed and created for us and so appreciate the extra time and attention spent achieving our vision.”
– George Prince, Prince Vineyards’ Owner and President
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NOW IT’S YOUR TURN: Strategic Planning
Have you wondered if your business website could better:
- Attract new cusotmers
- Convert website visitors into customers
- Generate more calls
- Build your contact list
- Convey your message
- Reflect your brand
Then you’ve come to the right place, at the right time.
We are ready to address your concerns with a complimentary strategic planning discussion.
Let’s be clear: this is not a thinly veiled sales pitch. This is an opportunity to discuss the objectives of your website with a seasoned Web strategist who has put together hundreds of successful promotional campaigns for a variety of industries. In this complimentary session, you will have a sounding board for your ideas and concerns regarding promoting your business online.
Ready to make it happen? Speak with a REAL HUMAN right now to schedule your strategic planning session immediately.
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