This Luminessee client is a rapidly-growing $20 million IT infrastructure company that was relying on an existing network to grow business.

They wanted to locate new clients that weren’t already in their Rolodex.

Luminessee provided end-to-end outsourced marketing services with a content-driven, lead-generation strategy to unearth qualified leads. To begin, Luminessee executed a brand refresh and website redesign.

Given the resulting improvement to brand credibility and website conversions, Luminessee then proceeded to raise brand awareness and lead generation for the client through marketing campaigns.

The marketing and sales-qualified leads (MQLs and SQLs) that ensued outperformed initial projections.

Luminessee continued supporting the client’s business development team by producing effective sales collateral, including one-pagers, brochures, case studies, competitive comparisons, and press releases. Ongoing inbound, outbound, and automated promotions allowed Luminessee to target audiences and convert leads on behalf of the client as well.

The results were more than you can shake a stick at:

  3,000% web traffic increase on new website
  250% engagement increase with target audience
  $500,000 lead value quarterly average
  8.5% conversion rate on paid ads
  17.3% email engagement rate
  20 Qualified Leads per quarter

The results were more than you can shake a stick at:

3,000% web traffic increase on new website

250% engagement increase with target audience

$500,000 lead value quarterly average

8.5% conversion rate on paid ads

  17.3% email engagement rate

  20 Qualified Leads per quarter